Alto Design
Alto Design
Services
WordPress
Showcase website
2024
Mandate
Redesign the Alto Design website.
Objectifs
- Clarify Alto Design’s service offering and expertise
- Facilitate candidate recruitment
- Create a product catalog that reflects the quality of Alto’s work
- Translate Alto’s established reputation into the digital space
- Expand client base with new acquisitions
Structuring expertise, simplifying navigation
One of the major challenges of this project was to clarify and better structure Alto Design’s service offering so it could be understood at a glance by diverse audiences. Upon landing on the site, an immersive animation draws users into the Alto Design universe, showcasing the wide range of projects delivered over the years.
We rethought the presentation of Alto’s process and expertise by grouping them into clear, distinct categories, each illustrated with concrete projects and tailored content. The tone and language were also simplified to reflect the company’s expertise while remaining accessible to both existing and potential clients. The result is a content architecture that makes it easy to navigate Alto’s world and quickly grasp the added value of its know-how.
An elegant and immersive digital showcase
The previous website did not highlight the quality and diversity of Alto Design’s projects. To address this, we developed an online catalog that serves as a true digital showcase.
Each project is presented with carefully selected visuals and detailed descriptions that highlight both the creative process and the results achieved. The catalog’s clean and elegant design allows the products to take center stage, while intuitive navigation paths ensure a smooth user experience. More than just an aesthetic gallery, this tool acts as tangible proof of Alto’s level of excellence and a powerful lever to attract new clients.
A digital presence aligned with the brand
Already well-respected in its industry, Alto Design enjoyed a solid reputation that needed to be effectively translated into the digital space. We worked with their new, cohesive and contemporary visual identity to reflect the brand’s credibility while giving it a refreshed digital dimension.
The site also highlights the company’s awards and recognitions, further reinforcing its credibility and reach. Finally, SEO optimization and content strategy helped broaden the brand’s visibility to a wider audience, positioning Alto Design as a reference not only within its established network but also in new markets.
